The information we collect about you

  • Personal and contact details, such as title, full name, email address, phone number and address (in some instances your IP address too).
  • Records of your contact with us via phone, our website and live chat.
  • Products and services you’ve purchased from us, as well as have been interested in.
  • Newsletters and emails to you, including history of those communications, whether you open them or click on links.
  • Feedback or comments you’ve made about our services (if you chose to provide your name).

How we collect your information

  • We collect personal information from you when you communicate with us by live chat, email, post or phone. This may include newsletter signups, account creation, purchases or call back requests.

  • If you’ve called our office, we will have a record of your telephone number, and our calls may be recorded for quality control and training purposes.

  • We use a web analytics tool to analyse site usage, how our users arrive at our site, what they do on the site, what browser they are using and on what operating system. However, this analytics data, collected via a JavaScript tag in the pages of our site, is not tied to personally identifiable information.

How do we keep your stored data secure?

Your data is stored in the EU. We have put appropriate security procedures in place to prevent your data from being lost, used or accessed in an unauthorised way. This includes (but is not limited to) the following steps:

  • Anti-virus, anti-malware and firewalls are deployed to all of our servers and company machines with regular scans and maintenance.

  • Backup and disaster recovery is in place to prevent data loss.

  • Access to core databases, infrastructure, elevated privileges and networks are limited and provided on an as-needed basis.

  • Access is limited to your personal information to staff only who need to know it.

  • We support TLS email encryption.

Cookies

Cookies. We use a number of different cookies on our site. If you do not know what cookies are, or how to control or delete them, then we recommend you visit http://www.aboutcookies.org for detailed guidance.

Currently we operate an implied consent policy which means that we assume you are happy with this usage. If you are not happy, then you should either not use this site, or you should delete 100% Effective cookies having visited the site, or you should browse the site using your browser’s anonymous usage setting (called Incognito in Chrome, InPrivate for Internet Explorer, Private Browsing in Firefox and Safari).

Session Cookies

We use a session cookie to remember your login for you. We deem these strictly necessary to the working of the website. If these are disabled then various functionality on the site will be broken (you will not be able to log in to the member portal).

Persistent Cookies for Site Analytics and Performance

We use some persistent cookies to enhance the relevancy of information displayed on the site. User data is anonymous.

Google Analytics

We use a web analytics tool to analyse site usage, how our users arrive at our site, what they do on the site, what browser they are using and on what operating system. However, this analytics data, collected via a JavaScript tag in the pages of our site, is not tied to personally identifiable information.

Using your provided information

We use personally identifiable information about you to improve our marketing and promotional efforts, to analyse site usage, improve our content and product offerings and to customise our site’s content, layout, and services.

We use your email address to send you newsletters or other communications that you have requested from the site.

Payment Processing.

We take online and telephone payments for our products and services. We use Paypal as our payment provider. We don’t store the payment details on our server but we do store your name and address details.

Your personal information is stored in our CRM and LMS databases.

Newsletters and Marketing Emails

As part of the registration process for an online course, submitting a call back or quote request, you have the opportunity to opt in or out of various email communications. If at any stage you no longer wish to receive any emails that you receive from the site you can stop them by clicking ‘unsubscribe’ in the footer of the email.

The vast majority of emails we send do not contain tracking software. However, some marketing and sales emails track opens and clicks in order to measure and optimise performance.

Requesting a copy of your personal information (or delete it)

Under the General Data Protection Regulation (GDPR) you have a number of rights, these include:

  • Receive your personal information which you have provided to us, in a structured, commonly used format.

  • Request us to correct any mistakes in your information which we hold.

  • Request the erasure of personal information concerning you in certain situations.

You may request a copy of any personal data about you held by us. We have up to 30 calendar days to respond to your request.

The request must be in writing and must contain the following:

  • Your full name and postal address.

  • A telephone number where you can be reached for verification purposes.

  • A photocopy of your passport or driving licence.

  • Your signature and the date of the request.

  • To request a copy of any personal data about you held by us, please send your request to: 100% Effective Ltd, Raylor Centre, James Street, York, YO10 3DW

Your password

Except as specifically permitted by this section, you may not disclose your password to any third parties nor share it with any third parties. If you lose control of your password, you may lose control over your personally identifiable information and may be subject to legally binding actions taken on your behalf. Therefore, if your password has been compromised for any reason, you should immediately contact us.

Copyright

The content of this Website (Content) belongs to 100% Effective Ltd. You are entitled to use the Content for your own personal use but may not republish, store or reproduce any Content in any manner including, without limitation, electronic reproduction by uploading or downloading, without the prior written consent of 100% Effective Ltd.

Any unauthorised republishing, storing or reproducing may be in breach of 100% Effective Ltd’s statutory or common law rights, which would result in legal action.